By understanding that a resume is a marketing tool (rather than simply your life story) you begin to realise that, like any marketing tool, a resume must “sell” its product. In the case of a resume, the product is you! Your resume should be an advertisement of your skills, experience and qualifications as they relate to the position that you are applying for. The benefits of having a resume like this include:
- Allowing the employer to get to know you
- Highlighting your value to each employer’s specific needs
- Focussing attention on your unique skills and abilities
Ultimately your resume is the tool that will help you to secure a job interview and the opportunity to land the job. Keep in mind that this is only the first step in the process and you will need to perform well face to face if you want to succeed in getting the job. Our resume builder and templates easily guide you through what’s important to include, when communicating to your future employer.
Start with this Questionnaire to build your perfect resume